Sport is driving VR and, from our initial world’s first presentation of a live VR sporting event earlier this year to the 85 hours of VR content transmitted from Rio 2016, progress in live streaming 360-degree video content has been astonishingly rapid.
As we approach Sportel 2016, all the pointers are that the sales of VR hardware in 2016 have been over and above the predictions made for the year.
One of the latest reports looking at the potential for the VR market predicts it could be worth as much as $50bn by 2021. Growth in sports rights meanwhile is set to be more modest as rights holders start to focus on new digital and immersive products. And following its dramatic over-reporting error, what is the industry to do about measuring Facebook’s video views?
Our EVP Marketing and Sales, Chem Assayag, was interviewed by the IABM team at IBC about what we were up to at the show and you can watch the video here.
Our IBC panel, ‘Monetising operators’ data: Does big data mean big rewards?’ moderated by Guy Bisson, Research Director at Ampere Analysis, will be the place to be at IBC to begin to unravel the answers from an increasingly complex picture.
IBC is getting bigger every year, with somewhere in the region of 55,000 visitors from all over the world descending on the Amsterdam RAI to see 1600+ exhibitors and listen to the 300 speakers in the conference. After you have been to see us on Stand 1.A51, here are some of the highlights of the rest of the show.
The new VO Streaming Device is a genuinely breakthrough product designed from the ground up to help boost operator revenue for multiscreen and even compete against the encroachment of big name streaming media players into viewers’ homes.
OTT Executive Magazine’s Nichole Janowsky recently conducted an interview with Sefy Ariely, our EVP Americas, covering the main challenges that OTT pay-TV operators currently face and much more.
5G and the IoT are going to conspire together to lead to a huge growth in mobile data, but there are plenty of difficulties ahead in the transition from 4G. Meanwhile, Ofcom in the UK confirms that, while everyone is watching less TV, the under 25s are watching even less, and while revenues are set to double, Netflix shares face a turbulent time after growth forecasts failed to deliver.
We’ve got a lot of news to share in the run up to IBC, from a new tagline that summaries the aims of the company, to new products and ways to ensure that operators can monetise the latest technologies on the market. It’s going to be a busy Amsterdam!