Developing a successful second screen app requires a deep understanding of how people watch TV. We’re telling you, this is not an easy task! It entails examining viewers’ needs before, during and after the broadcast in order to deliver a TV companion that meets users’ expectations so smoothly that it will simpl...
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Latin America may be famous for its biological diversity and rainforests, but its dynamic technology industry isn’t far behind. Looking for proof? I have plenty from the TV Connect LATAM event I attended in Sao Paulo last December. TV EVERYWHERE Samer Salameh from Azteca opened the event and reminded participants that...
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Netflix stock jumped 13% last month amidst rumors of a possible take over by Microsoft. These were fueled by the recent resignation of Reed Hastings, Netflix's CEO, from Microsoft's board of directors earlier this month, possibly in order to avoid conflicts of interest. Although the increase in stock value is far fro...
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