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Categories: Industry

New Year’s Resolutions for Content Service Providers

Holiday 2014

It’s that time of the year again! We are approaching the twilight of 2013, and find ourselves eagerly awaiting the beginning of 2014. Numerous technological innovations helped the TV industry advance substantially this year, but there is still a long way to go for many content service providers. Last year’s special hol...

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Categories: Portfolio

User Interface: Beyond the Buzzword

UI

Have you ever asked yourself why anyone should care about user interface (UI) and user experience (UX) of a product or service? As long as it’s innovative, everything else should fall into place, right? Wrong! Although seemingly similar, UX and UI are completely different - yet go hand-in-hand. The UI is the point of i...

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Categories: Events

What Will Be Trending at IBC 2013?

IBC 2013 Trends

It’s that time of year again! The industry and all its enthusiasts have been prepping and waiting for IBC 2013, to get updated with the hottest technology, trends and interesting upcoming innovations and it’s finally just around the corner. IBC 2012 proved to be nothing short of a great success and we are eager to witne...

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Categories: Customers, Events, Industry

TV Leaders Summit – Video’s Future: Survival of the Fittest

TVLS - Video's Future: Survival of the Fittest

Post written by Brett Sappington – Director of Research, Parks Associates – speaker and host of the TV Leaders Summit. As we all know, the video / television services market is one in great transition across global markets. An arena traditionally dominated by broadcasters and pay-TV providers has seen the entry of se...

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Categories: Events, Portfolio

Operator Survival Guide, Rules of Engagement, Part 1: Deep UX Analysis

Deep UX Analysis & Rules of Engagement

  Developing a successful second screen app requires a deep understanding of how people watch TV. We’re telling you, this is not an easy task! It entails examining viewers’ needs before, during and after the broadcast in order to deliver a TV companion that meets users’ expectations so smoothly that it will simpl...

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Categories: Industry

Great to SUX

GreatToSUX

With deliberate reference to Jim Collins' "Good to Great". Simple User eXperience (SUX) is widely believed to be the next frontier in each and every application fields, including the emerging TV consumption revolution. And yet, this remains mainly used as the new buzzword in the industry marketing jargon, mostly confused...

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